We're Hiring! Bumble Seeks UK Field Marketing Coordinator
Bumble is looking for a UK Field Marketing Coordinator! Apply Here
Bumble seeks an enthusiastic, creative, proactive, and entrepreneurial Field Marketing Coordinator to help establish Bumble’s brand as the leading relationships and social networking app in the UK & Ireland.
Bumble’s core values are rooted in connecting and bringing together like-minded communities. Our field marketing approach aims at extending Bumble’s brand values to students and young people around the UK & Ireland.
Based in London and reporting directly to the International Field Marketing Lead, this person will be responsible for building and scaling Bumble’s field marketing activities in the UK & Ireland, spreading the Bumble mantra far and wide through word-of-mouth, ambassador programmes, events, and guerrilla marketing.
This person will lead these activations in cities and university towns, leaning on their knowledge of what’s cool to deliver high-impact, visually-stimulating moments around the country.
Ambassador recruitment and management
Identifying & on-boarding new Bumble ambassadors
Ongoing management, training and recruitment for all ambassadors
Communicating and instructing ambassadors to execute marketing tasks in their local areas, on a monthly basis
Inspire and motivate ambassadors on a weekly basis
Providing feedback on activations; managing & reporting on outputs
Driving growth in order to hit or exceed business KPIs across UK + Ireland
Ambassador-led events, word-of-mouth and guerrilla marketing activities
Researching key events/partnerships that are on brand and relevant for marketing activations
Conception and delivery of guerrilla marketing initiatives
Ambassador support on event execution, including publicity and logistics
Post-activity follow up: gathering reports, collating photos, retargeting
Creative ideation around wider regional marketing activities
Assisting with other events & partnerships across the UK as required
Oversee and innovate the Bumble brand for 18- to 22-year-olds.
Tracking spend against budget for field marketing activities
Liaising with International Marketing Team to order & distribute merchandise
Supporting the UK team with other tasks as required
Work with UK Field team to make sure consistency and fluidity across both ambassador programs
Work with UK Marketing team to make sure field program is aligned and in support of the wider UK Marketing program
Work with US + Intl. Field team to support management, creative ideation, consistency across Global Field department
Passionate about the Bumble brand vision and values
Enthusiastic, energetic, entrepreneurial, creative, collaborative
Self starter: thrives on taking ownership of initiatives with limited oversight, leveraging and learning from successes and challenges of other emerging Bumble markets
Flexible and adaptable
Exceptional communication skills
Unafraid to hustle, hustle, hustle
Drive, initiative, confidence, ability to inspire and be creative, travel expected, large social front facing role, sole communicator with ambassadors, understanding each campus brand
Excited to travel across the UK to motivate ambassadors
Knowledge & Skills
Extensive knowledge of UK university culture
Wide network of contacts